What needed to change
A beauty retailer needed more than a catalogue: repeat purchases are the business, so subscriptions and loyalty had to be built into the store itself.
Cosmetics Store
Modern beauty e-commerce with product categories, skincare routines, subscription boxes, loyalty rewards, and nationwide SEO for beauty supply searches.

A beauty retailer needed more than a catalogue: repeat purchases are the business, so subscriptions and loyalty had to be built into the store itself.
We built a modern WooCommerce store with rich category browsing, skincare routine content, subscription boxes and loyalty rewards, supported by nationwide SEO for beauty searches.
The public website is live at beautysupplycall.com. The delivered system is active, supported and available to experience directly.
Visit live websiteMapped the business goal, audience, content, workflows and success criteria before design.
Created the information structure, user journeys and visual system around the brand.
Implemented the approved experience on WooCommerce, including responsive behaviour and required integrations.
Tested the experience, completed launch setup, trained the client and established support.
We’ll shape the scope around your brand, customers, workflow and growth target — not reuse somebody else’s template.
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